THE BOEING FUTURE FACTORY.
The Future Factory is the largest building in the world at 13.3 million m³ (470 million cu ft) and accommodates three shifts of over 12,000 workers. The design effort focused on building an engaged workforce by realizing an experiential connection to the product, linking the individual to the whole, as well as providing shared experiences between office workers and fabricators on the shop floor. The result was a measurably better experience for over 30,000 employees and a productivity increase of over 50%.
THE FIESTA MOVEMENT
The Fiesta Movement was the first campaign that lead Ford Motor Company's transition into the social media giant it has now become. It focused on building a community around the Ford Fiesta using an ecosystem of medias that allowed for sharing and participation of the community. Steve helped build the movement by leading the campaign and helping Ford shape the digital strategy as the program took shape. The result produced Ford's best quarter in 13 years of $2.3 billion in revenue..
HORNALL ANDERSON COMMUNITY LABORATORY
Hornall Anderson decided to create a structure which incorporates Architectural Sociability called the “Community Laboratory”. This physical space with a digital extension functions as a citywide magnet for net savvy people. It inspires communications around the subjects of local food, art, music and culture in a blended private/public network, powered by people. Our partnership developing the system with Hornall Anderson is creating an exciting new way for people to to experience Architectural Sociability.
THE SEARS (WILLIS) TOWER VISITOR EXPERIENCE
The Tower Visitor Experience educates and inspires over 1.3 million visitors per year. Visitors discover the epic City of Chicago and the surrounding area through a number of different interactive experiences. As a true digital/physical experience, the space itself creates a connection between people and architecture, as well as illustrates how buildings throughout the world pave the way for astonishing human achievement.
INTEL BRAND ASSET COMMUNITY
Intel's brand value is directly attributed to the marketing team's ability to keep the mark on target across all channels and in various parts of the world. Managing that system was not easy until the creation of the Intel Brand Center. The enterprise level content management system integrated the community of marketers and brand assets into a single focused asset collection. Creating a system for over 12,000 vendors resulted in a 15% decrease in cost for management. digital relational network
ART FACE OFF SOCIAL NETWORK
While the world of conversational social networking was developing, Art Face Off connected people around the common theme of art. The community developed into a system to discover the best artists in the world through democratic and curated voting. This approach allowed the art community to have focused discussions on how to enhance the industry. Art Face Off became one of the most popular art websites in history, changing how art utilizes the internet. Art Face Off lives on today in Saatchi-online.com
THE MADISON SQUARE GARDEN VISITOR CENTER
Some of the most memorable events in modern history have taken place at Madison Square Garden. All of the magic, excitement and action was captured in an experience in one of the best places to witness one of the best places to witness history in the making, The Garden’s executive suits. Through a series of approachable digital interactive tools and theatrical spaces, visitors can learn about The Garden’s history, upcoming events, amenities, as well as the iconic building itself.